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The Zero Proof Guide to Louisville, KY

The Zero Proof Guide to Louisville, KY

Headed to the Derby? Spiritless's Abbey Ferguson tells us where to drink the best non-alc in bourbon country

The Zero Proof Guide to Louisville, KY

Headed to the Derby? Spiritless's Abbey Ferguson tells us where to drink the best non-alc in bourbon country

The Zero Proof Guide to Chicago, IL - zero-proof-shop

The Zero Proof Guide to Chicago, IL

Chicago’s restaurant and bar scene has always been ahead of the curve. The city’s vibrant sense of community, international influences, and creative restaurants, bars, and businesses make Chicago a food...

The Zero Proof Guide to Chicago, IL

Chicago’s restaurant and bar scene has always been ahead of the curve. The city’s vibrant sense of community, international influences, and creative restaurants, bars, and businesses make Chicago a food...

Want to Keep Your Resolutions? Extending Dry January Can Help - zero-proof-shop

Want to Keep Your Resolutions? Extending Dry Ja...

Whatever your "New Year, New You" goals, switching to non-alc can help you attain them.

Want to Keep Your Resolutions? Extending Dry Ja...

Whatever your "New Year, New You" goals, switching to non-alc can help you attain them.

EVENT: Dry January, the Finale - zero-proof-shop

EVENT: Dry January, the Finale

TZP x The Pathfinder present an evening of craft non-alcoholic cocktails at Hotel Delmano

EVENT: Dry January, the Finale

TZP x The Pathfinder present an evening of craft non-alcoholic cocktails at Hotel Delmano

What's your state's non-alc drink of choice? - zero-proof-shop

What's your state's non-alc drink of choice?

Find out in The Zero Proof's annual report on trends in non-alcoholic beverages.

What's your state's non-alc drink of choice?

Find out in The Zero Proof's annual report on trends in non-alcoholic beverages.

WTF is 'Damp January'? - zero-proof-shop

WTF is 'Damp January'?

No, that’s not a typo. The less restrictive version of Dry January is making a splash this year. 

WTF is 'Damp January'?

No, that’s not a typo. The less restrictive version of Dry January is making a splash this year. 

The Zero Proof's Non-Alc Forecast 2023 - zero-proof-shop

The Zero Proof's Non-Alc Forecast 2023

Gazing into our crystal balls to predict the major trends we'll see in non-alc this year.

The Zero Proof's Non-Alc Forecast 2023

Gazing into our crystal balls to predict the major trends we'll see in non-alc this year.

The Zero Proof's Favorites of 2022 - zero-proof-shop

The Zero Proof's Favorites of 2022

With the New Year upon us, we're looking back on our favorites of 2022. There were so many things we loved drinking this year, and so many beyond this list...

The Zero Proof's Favorites of 2022

With the New Year upon us, we're looking back on our favorites of 2022. There were so many things we loved drinking this year, and so many beyond this list...

Non-alcoholic Drinks to Toast the New Year in Style - zero-proof-shop

Non-alcoholic Drinks to Toast the New Year in S...

Our favorite bottles of bubbly, martini recipes, and morning-after brunch cocktails to ring in the New Year.

Non-alcoholic Drinks to Toast the New Year in S...

Our favorite bottles of bubbly, martini recipes, and morning-after brunch cocktails to ring in the New Year.

Make 5 Non-Alc Cocktails Right Out of the Box - zero-proof-shop

Make 5 Non-Alc Cocktails Right Out of the Box

Five non-alcoholic versions of the classics you can make with our Classic Cocktail Gift Bundle-- no extra ingredients required. 

Make 5 Non-Alc Cocktails Right Out of the Box

Five non-alcoholic versions of the classics you can make with our Classic Cocktail Gift Bundle-- no extra ingredients required. 

The Zero Proof 2022 Holiday Gift Guide (Part 2)

In case you missed it, find part 1 of The Zero Proof 2022 Holiday Gift Guide here.  Here's Part 2!  For the Traditionalist  Drinks: Bourbon old-fashioneds, Manhattans, Gimlets and Martinis (gin...

The Zero Proof 2022 Holiday Gift Guide (Part 2)

In case you missed it, find part 1 of The Zero Proof 2022 Holiday Gift Guide here.  Here's Part 2!  For the Traditionalist  Drinks: Bourbon old-fashioneds, Manhattans, Gimlets and Martinis (gin...